Moncey Avocats advised Market Pay on its acquistion of AltaPay
20.february.2025

Moncey Avocats has advised Market Pay, a pan-European integrated payment platform founded in 2016 offering omnichannel digital solutions, on its acquisition of AltaPay, a Danish company specialising in omnichannel payment solutions.
AltaPay has an international presence, particularly in the Swedish, Norwegian and UK markets, serving a diverse customer base in retail, digital services, tourism and leisure. In 2023, the company processed €3.1 billion in transactions in Denmark.
This acquisition, Market Pay's fourth since 2021, is part of its European expansion strategy. It aims to enhance Market Pay's payment solutions and accelerate the roll-out of its platform across Europe, particularly in Scandinavia.
Market Pay was advised by a team from Moncey Avocats comprising :
- Guillaume Giuliani, partner, Marianne Zwobada, associate and Clara Berland,corporate lawyer.
- Frédéric Bosc, partner, and Loïc Pipaud, lawyer, handled the tax aspects.